
Prime Day 2024 Amazon on July 16 and 17: Latest News
Amazon Prime Day 2024 returns on July 16 and 17 with a highly anticipated summer edition: the tenth edition of the exclusive offers program promises to be richer than ever and will certainly be the most useful opportunity for sellers to generate revenue.
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Articles, mini-guides and updates on Amazon world from leading insiders.
How did Prime Day 2023 go?
To understand the importance of this event in the Amazon sellers’ calendar, it is enough to remember that during Prime Day 2023, customers purchased over 375 million products worldwide on the marketplace, saving over 2.5 billion dollars thanks to the available discounts. Numbers that, as expected, made Prime Day 2023 the largest promotional event in Amazon’s history.
However, the company does not seem to want to stop here and is finalising some details to make Prime Day 2024 an even more incredible event.
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Learn MorePrime Day 2024 Dates: When is the event?
The Prime Day 2024 will take place on July 16 and 17, as we had widely anticipated, remembering that the Prime Day 2023 took place on July 11 and 12, and it was reasonable to expect similar dates for 2024, around the middle of the month.
Speaking of expectations, Amazon has not disappointed regarding the duration of the event, which will last two days, exactly like in previous editions, starting the promotional session at 00:00.

Where will Amazon Prime Day be held?
Amazon has confirmed that Prime Day 2024 will be held in all major markets:
- Saudi Arabia
- Australia
- Austria
- Belgium
- Brazil
- Canada
- Egypt
- United Arab Emirates
- France
- Germany
- Japan
- India
- Italy
- Luxembourg
- Mexico
- Netherlands
- Poland
- Portugal
- United Kingdom
- Singapore
- Spain
- Sweden
- Turkey
- United States
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